Turnkey solutions in a wide range of fields

Calls for tender

TV broadcast rights for a major sports championship

A major sporting league asked Veltys for help selling TV rights for its games. We provided support throughout the call for tender development period.

Learn more

Goal

  • Showcase the league and optimize its revenue 

Method

  • Understand the seller’s goals and requirements
  • Analyze the championship
  • Perform market studies to quantify broadcasters’ willingness to pay

 

Applications

  • Structure the call for tender into lots
  • Choose the auction type (sequential auction, secret reserve price, etc.)

Sales forecasting

Pharmaceutical industry

Veltys developed decision-making software that forecasts drug sales and simulates the impact of structural market changes on sales.

Learn more

Goal

  • Help a pharmaceutical company manage its commercial strategy for its range of molecules more effectively 

Method

  • Collect and analyze pertinent data
  • Estimate market shares based on lab, drug and market characteristics
  • Review the results produced by the statistical model with the client

 

veltys_home

 

Applications

  • Optimize client’s range of molecules on offer
  • Estimate the impact of the arrival of competitors
  • Simulate the impact of changes in regulations (reimbursement rates, fixed prices, etc.)

Optimizing special offers

Banking industry

By analyzing the behavior of customers at a leading bank and measuring their reactions to price changes (price elasticity of demand), Veltys developed a model that allows the bank to optimize its special offer policy.

Learn more

Goal

  • Help the bank develop an efficient special offer policy (pricing, timing and targeted customers)

 

Method

  • Collect and analyze pertinent data
  • Estimate consumer demand based on individual characteristics
  • Measure price elasticity of demand and receptiveness to special offers
  • Compare results with actual sales

 

veltys_banque

 

Applications

  • Optimize special offer pricing
  • Optimize the access criteria for special offers
  • Determine optimal times of year for special offers